TechSmith Corporation is a software development company focused on creating easy to use software to easily create and share images and videos for better training, tutorials, lessons, and visual media content.
Founded in 1987, TechSmith has grown its flagship products Snagit and Camtasia into market leading screen capture and screen recording solutions sold across 190 countries, and used by over 65 million users worldwide, including 99 percent of Fortune 500 companies.
TechSmith continues to expand the product portfolio to deliver end to end content creation, content review, and content sharing solutions. In addition to flagship products Snagit and Camtasia, TechSmith offers additional asset subscriptions for both flagship products, online review and collaboration platform TechSmith Video Review, and several other offerings which can be found on www.techsmith.com
Camtasia 2021
Camtasia – the all-in-one screen recorder and video editor
Camtasia makes it easy to create tutorials, software demos, presentation recordings, and training videos. Non-video professionals can create professional-looking videos that instruct and explain, without the need for excessive training.
People across all departments use Camtasia to create:
Video tutorials
Software demos
Training videos
Presentation recordings
Webinar recordings
When instructional videos are needed, companies turn to Camtasia because:
Internal onboarding and learning is drastically improved when experts can create video training.
Customer satisfaction and retention reach new heights with easy-to-follow instructional videos.
Remote workers never have to worry about missing training or presentations.
New customer acquisition is accelerated with comprehensive demo videos.
Camtasia makes it easy to create professional-looking videos!
Licensing Options:
From the individual to the enterprise, TechSmith has a licensing model to fit your needs.
Snagit 2021
Go Beyond Basic Screen Capture
Snagit is a screen capture software with built-in advanced image editing and screen recording. Anyone can easily create high-quality images and videos all in one program.
People use Snagit to:
Capture wide, or infinitely scrolling content (like webpages or Excel) with Snagit’s innovative Panoramic Capture
Extract the text from a screen capture or existing image (OCR technology)
Annotate, blur, highlight, and manipulate images with dozens of editing tools
Assemble multiple images into a convenient step-by-step document
Create short screen videos (screencasts) and GIFs when images alone aren’t enough
Companies buy Snagit because:
Companies that use visuals in communication recover about $1,200-$1,700 per employee per year in productivity
Up to 30% of content produced is leaving the organization and it needs to be professional
You can standardize on one tool that meets the needs of every department and works the same on both Windows and Mac
Snagit can be used in many different ways - for example:
practical instructions
quick explanations of processes via video
professional graphics to enhance presentations
immediate visual feedback on projects
People Really Like Snagit… A Lot
If you ask 100 people, on a scale of 1-10 how likely they are to recommend Snagit to a friend or colleague, 79 say 9 or a 10. An NPS, or Net Promoter Score, of 79 puts Snagit in the 100th percentile in the software sector where 24 is considered a “good” score. TurboTax has an NPS score of 52, and Adobe Creative Suite comes in at around 28.
Licensing Options
From the individual to the Enterprise, TechSmith has a licensing model to fit your needs.
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